Grant
09-26-2003, 04:17 AM
Elizabeth Taylor slot machine leads latest offerings by IGT
The star of the classic films Cat on a Hot Tin Roof, Cleopatra and
Butterfield 8 will be making her latest debut in casinos
nationwide.Slot maker International Game Technology has signed a deal
with actress Elizabeth Taylor, 71, to create a slot machine that will
feature her name and image.
The machine would be one of the first to feature a celebrity outside
the context of an entertainment program. IGT already offers a series
of collective jackpot slots called "Diamond Cinema" that use images
of Marilyn Monroe, Humphrey Bogart and James Dean. The company also
has Elvis Presley and Frank Sinatra slots.
In recent years, many of IGT's new slot machines have used themes
from vintage television sitcoms and game shows such as "Bewitched"
and "The Price Is Right." The comic strip "Beetle Bailey" has even
made it onto casino floors.
Taylor is likely the most famous person to grace an IGT slot machine,
the company's head of game design Joe Kaminkow said.
The company was drawn to Taylor because of her cross-generational
appeal and her status as an "international phenomenon," Kaminkow said.
Two machines will emerge from the deal, including a megajackpot slot
and a game that will give players a chance to win jewelry that she
has designed in the style of her extensive jewelry collection. Taylor
recorded voice messages so that the machine will "talk' to players.
The machines are expected to be available for sale next year.
The Taylor machine will accompany other celebrity-packed IGT games
set to debut at next month's Global Gaming Expo trade show in Las
Vegas.
They include a game based on the 1977 "Star Wars" movie and slots
based on the 1960s television comedy "Gilligan's Island" and 1970s
sitcom "Laverne & Shirley." A Steve McQueen machine also will debut
under the Diamond Cinema series, as well as new versions of
existing "I Love Lucy," "I Dream of Jeannie," "Wheel of Fortune" and
Frank Sinatra machines.
IGT also this month unveiled plans for a machine based on
the "Terminator" movie that won't feature Arnold Schwarzenegger.
The company sometimes test markets certain machines. But the Taylor
machine has been kept from the public eye until now, Kaminkow said.
"It's a big to-do," he said. "Everybody knows Dame Elizabeth Taylor."
Las Vegas SUN: Elizabeth Taylor slot machine leads latest offerings
by IGT
Source: EverythingLasVegas
The star of the classic films Cat on a Hot Tin Roof, Cleopatra and
Butterfield 8 will be making her latest debut in casinos
nationwide.Slot maker International Game Technology has signed a deal
with actress Elizabeth Taylor, 71, to create a slot machine that will
feature her name and image.
The machine would be one of the first to feature a celebrity outside
the context of an entertainment program. IGT already offers a series
of collective jackpot slots called "Diamond Cinema" that use images
of Marilyn Monroe, Humphrey Bogart and James Dean. The company also
has Elvis Presley and Frank Sinatra slots.
In recent years, many of IGT's new slot machines have used themes
from vintage television sitcoms and game shows such as "Bewitched"
and "The Price Is Right." The comic strip "Beetle Bailey" has even
made it onto casino floors.
Taylor is likely the most famous person to grace an IGT slot machine,
the company's head of game design Joe Kaminkow said.
The company was drawn to Taylor because of her cross-generational
appeal and her status as an "international phenomenon," Kaminkow said.
Two machines will emerge from the deal, including a megajackpot slot
and a game that will give players a chance to win jewelry that she
has designed in the style of her extensive jewelry collection. Taylor
recorded voice messages so that the machine will "talk' to players.
The machines are expected to be available for sale next year.
The Taylor machine will accompany other celebrity-packed IGT games
set to debut at next month's Global Gaming Expo trade show in Las
Vegas.
They include a game based on the 1977 "Star Wars" movie and slots
based on the 1960s television comedy "Gilligan's Island" and 1970s
sitcom "Laverne & Shirley." A Steve McQueen machine also will debut
under the Diamond Cinema series, as well as new versions of
existing "I Love Lucy," "I Dream of Jeannie," "Wheel of Fortune" and
Frank Sinatra machines.
IGT also this month unveiled plans for a machine based on
the "Terminator" movie that won't feature Arnold Schwarzenegger.
The company sometimes test markets certain machines. But the Taylor
machine has been kept from the public eye until now, Kaminkow said.
"It's a big to-do," he said. "Everybody knows Dame Elizabeth Taylor."
Las Vegas SUN: Elizabeth Taylor slot machine leads latest offerings
by IGT
Source: EverythingLasVegas